Linen & Bed Sheet Brand

425% More Efficiency in Marketing Spend

 
 
 
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Challenge They Faced

  1. Frustrated by lack of results with previous marketing agencies and freelancers.

  2. Uncertain about digital marketing as a legitimate marketing channel in their brand.

  3. Worried about future growth and sustainability - they needed more cash for other growth opportunities.

The Numbers Before upGrowth Commerce

Ad Spend: $54,210.83

Revenue: $70,620.15

Return On Ad Spend: 1.30


 

What we found

  1. The brand had no actual offers in place for their customer

  2. Top-performing creatives were underutilized

  3. Ad copy testing was non-existent throughout their campaigns

  4. The brand was treating every customer the same throughout the funnnel

  5. There were multiple opportunities to be much more efficient in their marketing.

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upGrowth Solution

  1. Generated multiple offers to test within the funnel.

  2. Implemented upGrowth’s creative and ad-copy testing strategy.

  3. Helped the brand develop landing pages that matched offers, creative and copy.

  4. Created systems for efficiency and speed in order to execute a tight marketing program.

 
 

The Results

Ad Spend: $16,640.72 (-70%)

Revenue: $ 94,363.60 (+28%)

ROAS: 5.67 (+425%)

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How efficient is your current marketing program?